Not just on Cinco de Mayo

We work with the Spanish speaking media and develop culturally competent advertising every day of the year, not just on Cinco de Mayo. 

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How To Raise the Minimum Wage

From a recent article in Public CEO

By Jim Ross and Jennifer Webber.

With many local economies still recovering from the worse recession since the Great Depression, raising the minimum wage must be part of any economic recovery agenda. But even with strong support from voters and the general public, passing an increase in the minimum wage is not inevitable. While we saw voters in Oakland and San Francisco pass local measures this month, voters in Eureka did not do the same.

As the consultants to the Oakland initiative, these are some lessons we learned working to raise the minimum wage in Oakland.

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Advice for Silicon Valley

In light of some recent issues in Silicon Valley, we put together some advice for technology leaders. Venture Beat picked up our thoughts and published them on its site.  

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Fun with the voter file

This story from the SF Bay Guardian about people moving out of San Francisco got us thinking. With elections for the Board of Supervisors next year, we thought it would be interesting to look at how many voters have registered since the last election. 

Citywide 181,330 people have registered in San Francisco, since the 2008 election. This includes people who have moved to town and other new registrants.

After the break we look at registration by District up for election next year. 

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The Jim Ross Consulting Story

 

 

 

 

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Small Business Owners Staying in California

San Francisco, CA— In spite of Texas Governor Rick Perry’s attempt to lure California businesses to Texas, Small Business California’s 9th annual survey of small business executives found that 77 percent of the business leaders see themselves in California in the next three years. A total of 1300 small business executives took the survey this year. 

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How bad is the Republican brand in California?

The Republican brand in California has become so toxic that in the Los Angeles Mayoral campaign, just the association is being used in negative advertising. And the advertising is strong enough that it warrants a response.

 

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The age of getting caught

It is official. We live in the age of getting caught. Every lie, any exaggeration or indiscretion will eventually be found out and exposed. It is not just the recent confession of Lance Armstrong or the Manti Te’o saga; this has been a trend for years. I don’t believe people are lying or cheating more, I just think they are getting caught more often. 

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Experience needed

This time of year, I meet with many potential candidates. These candidates often don’t have the experience or contacts needed to run for elective office. When I tell them this they usually ask me about how to get the necessary experience and gain the best contacts.

 

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STRATEGIC COMMUNICATIONS INTERNSHIP

With a diverse set of clients – financial institutions, non-profit advocacy groups, labor unions and Democratic candidates for office—Jim Ross Consulting provides advice on messaging and political strategy, creates advertising, and helps groups navigate the government process. 

Working with our team, the Spring Intern will function as a Jane or Jack of all trades. This individual will apply his/her superb research, writing, organization, and creative skills to meet the varied needs of our clients. 

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